PAX East 2021, held in Boston from July 15-18, included exclusive interviews with game industry leaders from Sony, Ubisoft, and Square Enix. In Sony’s interview, Shawn Layden discussed upcoming PlayStation projects and the importance of collaboration and innovation in the industry. Ubisoft’s interview with CEO Yves Guillemot covered the company’s focus on expanding its gaming library and commitment to diversity and inclusion, as well as announcing new projects. Square Enix’s interview with CEO Yosuke Matsuda focused on upcoming games and the importance of storytelling in gaming. The event provided insight into upcoming games, company strategies, and industry trends.

PAX East 2021: Exclusive Interviews with Game Industry Leaders

Overview

The PAX East 2021 event, held in Boston from July 15-18, brought together gamers, developers, and industry leaders from all over the world. This year’s event was especially notable for the exclusive interviews with game industry leaders from various companies including Sony, Ubisoft, and Square Enix. Attendees were able to get an inside look into the minds of some of the most influential professionals in the industry, and gain insight into upcoming games and trends.

Sony’s Interview

During Sony’s interview, attendees were able to hear about upcoming PlayStation projects and the company’s strategies for the future. Shawn Layden, head of Sony Interactive Entertainment Worldwide Studios, discussed PS5 exclusives, including “Ghost of Tsushima,” “Horizon: Forbidden West,” and “Ratchet & Clank: Rift Apart.” He also spoke about the importance of collaboration and innovation in the industry, and shared his excitement for the future of gaming.

Ubisoft’s Interview

Ubisoft’s interview was conducted by CEO Yves Guillemot and covered a range of topics, from the company’s focus on expanding its gaming library to its commitment to diversity and inclusion. Guillemot announced several new projects, including “Rainbow Six Extraction” and “Avatar: Frontiers of Pandora,” and spoke about the importance of player feedback in shaping future games. He also addressed the company’s recent controversies and vowed to do better in the future.

Square Enix’s Interview

Square Enix’s interview featured Yosuke Matsuda, CEO of the company, discussing upcoming projects and the importance of storytelling in gaming. Matsuda announced several games, including “Life is Strange: True Colors” and “Marvel’s Guardians of the Galaxy,” and spoke about the future of storytelling in open world games. He also acknowledged some of the challenges the industry has faced over the past year due to the pandemic, and praised the resilience and dedication of gamers and developers alike.

Conclusion

PAX East 2021 provided attendees with a unique opportunity to learn about the industry from the perspective of some of its most influential leaders. Through exclusive interviews with Sony, Ubisoft, and Square Enix, attendees were able to gain insight into upcoming games, company strategies, and industry trends. The event was a reminder of the importance of collaboration, innovation, and the player experience in shaping the future of gaming.