A new study by gaming industry research firm SuperData has found that gamers are spending more time watching live streams of games than actually playing them. The study surveyed over 1,000 gamers across the US, Canada, Europe, and Asia, and found that 56% of gamers watch live streams at least once a week, while only 40% play games during the same timeframe. Additionally, gamers watch an average of eight hours of live game streams per week, which is more than the five hours they spend playing games. The study has significant implications for the gaming industry, highlighting the importance of building communities around games and creating engaging content for live streams.
Gamers Spend More Time Watching Live Streams Than Playing Games, Study Finds
Introduction
A recent study has found that gamers are spending more time watching live streams of games than actually playing them. The study, conducted by gaming industry research firm SuperData, looked at the habits of over 1,000 gamers across the United States, Canada, Europe, and Asia.
Results
The results of the study were surprising. It found that 56% of gamers watch live streams of games at least once a week, while only 40% play games during the same time frame. Additionally, the study revealed that gamers watch an average of eight hours of live game streams per week, which is more than the five hours they spend playing games.
Reasons Why
There are several reasons why gamers are spending more time watching live streams of games than actually playing them. One of the main reasons is that it allows them to see how other players are approaching the game and learn new strategies. It also allows them to interact with other gamers and build communities around their favorite games. Additionally, many gamers are content creators themselves and watch live streams to get inspiration for their own content.
Implications
The findings of the study have significant implications for the gaming industry. First, it means that game developers need to prioritize creating games that are engaging and entertaining to watch, as well as play. It also highlights the importance of building communities around games, as gamers are clearly looking for ways to connect with others who share their interests. Finally, it suggests that there is a significant opportunity for advertisers and sponsors to reach gamers through live streams, as they are spending more time watching them than playing games.
Conclusion
In conclusion, the SuperData study has revealed a surprising trend in the gaming industry: gamers are spending more time watching live streams of games than actually playing them. While there are several reasons for this trend, it has significant implications for game developers, advertisers, and sponsors. As gaming continues to grow in popularity, it will be important to understand and adapt to these changing habits.